Beneficios y aplicación del comercio electrónico en la microempresa Creaciones Emanuel en la ciudad de Babahoyo periodo 2022.

Of the city of Babahoyo must expand and opt for a new way of operating. To do this, their challenge is to access new markets which would allow them to optimize their resources and create competitive businesses using different tools that are currently available to everyone: Internet, which can potentially attract future customers. One of the main problems with the use of these tools is the little knowledge that exists within many micro-entrepreneurs, for this reason they are unaware of the benefits that exist within this new method of commerce called E-Commerce. This is a business model that came to complement the traditional sales format of companies and that had to be constantly updated due to technological development. This method is considered to offer great benefits for both micro-enterprises and clients, since organizations invest fewer resources and clients receive adequate attention when purchasing or contracting a product or service. Microenterprises make a very important contribution to the country by creating jobs, entrepreneurship, paying taxes and actively participating in the economy by offering various goods and services, so the country's policy must be supported and developed. improve technological acquisition, which promotes competitiveness.

• Príomhchruthaitheoir: Cepeda San Lucas, Josue Daniel (author)
• Formáid: bachelorThesis
• Foilsithe / Cruthaithe: 2023
• Ábhair: Comercio electrónico; Tecnología; Marketing; Ventas
• Rochtain ar líne: http://dspace.utb.edu.ec/handle/49000/14270