Estrategias de publicidad en el hotel oasis de la ciudad de Babahoyo en el segundo semestre, 2022
The general objective of this study was to analyze the advertising strategies at the Oasis Hotel in the city of Babahoyo during the second half of 2022. The results revealed that the hotel faces a lack of recognition and visibility in the local tourism market, which has led to low room occupancy and...
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| Format: | bachelorThesis |
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2023
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| Online Access: | http://dspace.utb.edu.ec/handle/49000/15247 |
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