Variación de los ingresos de la compañía Market Alimentos y Servicios Alsecost S.A. en los periodos 2021-2022 de la ciudad de Guayaquil.
The case study on Market Foods and Alsecost Services S.A. addresses the concerning decrease in profits between 2021 and 2022, reflecting the challenges in financial management within the dynamic and competitive business context of Guayaquil. The research justifies its relevance due to the urgent nee...
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| Format: | bachelorThesis |
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2024
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| Accés en línia: | http://dspace.utb.edu.ec/handle/49000/15709 |
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Afegir etiqueta | Sumari: | The case study on Market Foods and Alsecost Services S.A. addresses the concerning decrease in profits between 2021 and 2022, reflecting the challenges in financial management within the dynamic and competitive business context of Guayaquil. The research justifies its relevance due to the urgent need to understand and rectify the negative trends compromising the sustainability and economic growth of commercial enterprises. Adopting a mixed methodological approach, which combines qualitative and quantitative analysis, significant variations in revenue were identified, examining underlying causes such as a decrease in sales, inefficiencies in inventory control, and poor budget management. The results reveal a 27.87% drop in ordinary activity revenue, accompanied by an increase in indebtedness and a decrease in operational and net profitability, signaling financial management facing significant challenges. The conclusions emphasize the importance of improving marketing strategies, optimizing financing structure and cost management, and adopting corrective measures to address the financial challenges identified, with the goal of promoting sustainable economic growth and improving the competitive position of Market Foods and Alsecost Services S.A. in the market. |
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