Estrategias de marketing en la Cevichería Bahía Limón de la ciudad de Babahoyo periodo 2021.

The purpose of this research was to analyze the marketing strategies in The Bahía Limón Cevicheria and to provide strategies, methods, and tools that support the company's positioning. For the current diagnosis of the company, a consumer survey was carried out to find out their tastes and prefe...

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Bibliografiske detaljer
Hovedforfatter: Álava Quincha, José Javier (author)
Format: bachelorThesis
Udgivet: 2022
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Online adgang:http://dspace.utb.edu.ec/handle/49000/12451
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