Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023.
The objective of this study was to: analyze the sales levels of the D-Fasil commercial located in the Mata de Cacao facility, Babahoyo canton, province of Los Ríos, period 2023, of which emphasis is placed on the variable studied: Sales level. To carry out this case study, the user experience method...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| التنسيق: | bachelorThesis |
| منشور في: |
2024
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://dspace.utb.edu.ec/handle/49000/17367 |
| الوسوم: |
إضافة وسم
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إضافة وسم | _version_ | 1863483701063581696 |
|---|---|
| author | Murillo Montiel, Melissa Alexandra |
| author_facet | Murillo Montiel, Melissa Alexandra |
| author_role | author |
| collection | Repositorio Universidad Técnica de Babahoyo |
| dc.contributor.none.fl_str_mv | Ortiz Mosquera, César Geovanny |
| dc.creator.none.fl_str_mv | Murillo Montiel, Melissa Alexandra |
| dc.date.none.fl_str_mv | 2024-09-26T17:06:15Z 2024-09-26T17:06:15Z 2024 |
| dc.format.none.fl_str_mv | 50 p. application/pdf |
| dc.identifier.none.fl_str_mv | http://dspace.utb.edu.ec/handle/49000/17367 |
| dc.language.none.fl_str_mv | es |
| dc.publisher.none.fl_str_mv | Babahoyo: UTB-FAFI. 2024 |
| dc.rights.none.fl_str_mv | Atribución-NoComercial-SinDerivadas 3.0 Ecuador http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ info:eu-repo/semantics/openAccess |
| dc.source.none.fl_str_mv | reponame:Repositorio Universidad Técnica de Babahoyo instname:Universidad Técnica de Babahoyo instacron:UTB |
| dc.subject.none.fl_str_mv | Niveles de ventas Atención al cliente Proceso de ventas Gestión de ventas Calidad de productos Comercio |
| dc.title.none.fl_str_mv | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/bachelorThesis |
| description | The objective of this study was to: analyze the sales levels of the D-Fasil commercial located in the Mata de Cacao facility, Babahoyo canton, province of Los Ríos, period 2023, of which emphasis is placed on the variable studied: Sales level. To carry out this case study, the user experience method was used to learn about the behaviors, needs, motivations, trends and comments of customers. Therefore, for data collection, an interview with the owner was implemented, which is part of the qualitative information regarding the processes carried out within the business, and a survey for frequent customers where quantitative results were obtained on dissatisfaction in the business. variety of products, customer service by collecting statistical data on the factors that affect it. The use of these two techniques allowed a better understanding where it is concluded that the company does not have a variety of product brands and customers do not feel satisfied with the attention received. |
| eu_rights_str_mv | openAccess |
| format | bachelorThesis |
| id | UTB_d8437d77e3b6e84681a587dce2c7d210 |
| instacron_str | UTB |
| institution | UTB |
| instname_str | Universidad Técnica de Babahoyo |
| language_invalid_str_mv | es |
| network_acronym_str | UTB |
| network_name_str | Repositorio Universidad Técnica de Babahoyo |
| oai_identifier_str | oai:dspace.utb.edu.ec:49000/17367 |
| publishDate | 2024 |
| publisher.none.fl_str_mv | Babahoyo: UTB-FAFI. 2024 |
| reponame_str | Repositorio Universidad Técnica de Babahoyo |
| repository.mail.fl_str_mv | . |
| repository.name.fl_str_mv | Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyo |
| repository_id_str | 0 |
| rights_invalid_str_mv | Atribución-NoComercial-SinDerivadas 3.0 Ecuador http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ |
| spelling | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023.Murillo Montiel, Melissa AlexandraNiveles de ventasAtención al clienteProceso de ventasGestión de ventasCalidad de productosComercioThe objective of this study was to: analyze the sales levels of the D-Fasil commercial located in the Mata de Cacao facility, Babahoyo canton, province of Los Ríos, period 2023, of which emphasis is placed on the variable studied: Sales level. To carry out this case study, the user experience method was used to learn about the behaviors, needs, motivations, trends and comments of customers. Therefore, for data collection, an interview with the owner was implemented, which is part of the qualitative information regarding the processes carried out within the business, and a survey for frequent customers where quantitative results were obtained on dissatisfaction in the business. variety of products, customer service by collecting statistical data on the factors that affect it. The use of these two techniques allowed a better understanding where it is concluded that the company does not have a variety of product brands and customers do not feel satisfied with the attention received.The objective of this study was to: analyze the sales levels of the D-Fasil commercial located in the Mata de Cacao facility, Babahoyo canton, province of Los Ríos, period 2023, of which emphasis is placed on the variable studied: Sales level. To carry out this case study, the user experience method was used to learn about the behaviors, needs, motivations, trends and comments of customers. Therefore, for data collection, an interview with the owner was implemented, which is part of the qualitative information regarding the processes carried out within the business, and a survey for frequent customers where quantitative results were obtained on dissatisfaction in the business. variety of products, customer service by collecting statistical data on the factors that affect it. The use of these two techniques allowed a better understanding where it is concluded that the company does not have a variety of product brands and customers do not feel satisfied with the attention received.En presente estudio tuvo como objetivo: analizar los niveles de ventas del comercial D- Fasil ubicado en el recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos, período 2023, del cual hace énfasis en la variable estudiada: Nivel de ventas. Para llevar a cabo este estudio de caso se empleó en método experiencia del usuario para conocer sobre los comportamientos, necesidades, motivaciones, tendencias y comentarios de los clientes. Por consiguiente, para la recolección de datos se implementó una entrevista al propietario la cual forma parte de la información cualitativa con respecto a los procesos que se llevan dentro del negocio y una encuesta para los clientes frecuentes donde se obtuvo resultados cuantitativos sobre la insatisfacción en la variedad de productos, el servicio al cliente recabando datos estadísticos sobre los factores que afectan al mismo. El uso de estas dos técnicas permitió una mejor comprensión donde se concluye que la empresa no cuenta con variedad en marcas de productos y los clientes no se sienten conformes con la atención recibida.Babahoyo: UTB-FAFI. 2024Ortiz Mosquera, César Geovanny2024-09-26T17:06:15Z2024-09-26T17:06:15Z2024info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis50 p.application/pdfhttp://dspace.utb.edu.ec/handle/49000/17367esAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Técnica de Babahoyoinstname:Universidad Técnica de Babahoyoinstacron:UTB2024-09-27T08:06:53Zoai:dspace.utb.edu.ec:49000/17367Institucionalhttp://dspace.utb.edu.ec/Universidad públicahttps://utb.edu.ec/http://dspace.utb.edu.ec/oai.Ecuador...opendoar:02026-04-25T22:20:20.092197Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyotrue |
| spellingShingle | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. Murillo Montiel, Melissa Alexandra Niveles de ventas Atención al cliente Proceso de ventas Gestión de ventas Calidad de productos Comercio |
| status_str | publishedVersion |
| title | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| title_full | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| title_fullStr | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| title_full_unstemmed | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| title_short | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| title_sort | Nivel de ventas del Comercial D-Fasil ubicado en el Recinto Mata de Cacao, cantón Babahoyo, provincia de Los Ríos periodo 2023. |
| topic | Niveles de ventas Atención al cliente Proceso de ventas Gestión de ventas Calidad de productos Comercio |
| url | http://dspace.utb.edu.ec/handle/49000/17367 |