Comunicación digital como medio de difusión para el posicionamiento de los servicios de cattering de la ciudad de Babahoyo

Through consumer orientation, marketing strategies in organizations allow managers to properly coordinate commercial activities. The main objective of this study is to determine the digital communication strategies as a means of dissemination that improve the positioning of cattering services in the...

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Bibliographic Details
Main Author: Arreaga Vera, Georgina Anabel (author)
Other Authors: Arias Hidalgo, Paulo Alexander (author)
Format: bachelorThesis
Published: 2025
Subjects:
Online Access:http://dspace.utb.edu.ec/handle/49000/18193
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