Análisis del engagement de los 5 youtubers más populares del Ecuador
This case study is considered a documentary, bibliographic and analytical investigation, which allows to know and understand the close relationship that YouTubers have with engagement, and in turn determine the impact that they produce on viewers and / or followers. To establish an analysis accordin...
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| Formáid: | bachelorThesis |
| Foilsithe / Cruthaithe: |
2021
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| Rochtain ar líne: | http://dspace.utb.edu.ec/handle/49000/9877 |
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Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
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Cuir clib leis | _version_ | 1839387012171300864 |
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| author | Izurieta Villarreal, Héctor Andres |
| author_facet | Izurieta Villarreal, Héctor Andres |
| author_role | author |
| collection | Repositorio Universidad Técnica de Babahoyo |
| dc.contributor.none.fl_str_mv | Dahik, Cecilia |
| dc.creator.none.fl_str_mv | Izurieta Villarreal, Héctor Andres |
| dc.date.none.fl_str_mv | 2021-06-20T21:09:34Z 2021-06-20T21:09:34Z 2021 |
| dc.format.none.fl_str_mv | 30 p. application/pdf |
| dc.identifier.none.fl_str_mv | http://dspace.utb.edu.ec/handle/49000/9877 |
| dc.language.none.fl_str_mv | es |
| dc.publisher.none.fl_str_mv | BABAHOYO: UTB, 2021 |
| dc.rights.none.fl_str_mv | Atribución-NoComercial-SinDerivadas 3.0 Ecuador http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ info:eu-repo/semantics/openAccess |
| dc.source.none.fl_str_mv | reponame:Repositorio Universidad Técnica de Babahoyo instname:Universidad Técnica de Babahoyo instacron:UTB |
| dc.subject.none.fl_str_mv | YouTubers Engagement Contenidos Plataforma |
| dc.title.none.fl_str_mv | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/bachelorThesis |
| description | This case study is considered a documentary, bibliographic and analytical investigation, which allows to know and understand the close relationship that YouTubers have with engagement, and in turn determine the impact that they produce on viewers and / or followers. To establish an analysis according to the objectives, the descriptive and exploratory methodology was implemented, where an observation sheet was prepared that facilitated the individual analysis of the 5 most popular YouTubers in Ecuador. It could be concluded that Raptor Gamer, Nancy Risol, Wallas da Silva, Jefferson Rescata and Logan and Logan are the 5 most popular Youtubers in Ecuador, who for approximately 5 to 6 years have provided their entertainment services to thousands of people around the world, where they build a community in which both parties have a direct influence. |
| eu_rights_str_mv | openAccess |
| format | bachelorThesis |
| id | UTB_ed56d0f527f857cd4c0b08a44c332507 |
| instacron_str | UTB |
| institution | UTB |
| instname_str | Universidad Técnica de Babahoyo |
| language_invalid_str_mv | es |
| network_acronym_str | UTB |
| network_name_str | Repositorio Universidad Técnica de Babahoyo |
| oai_identifier_str | oai:dspace.utb.edu.ec:49000/9877 |
| publishDate | 2021 |
| publisher.none.fl_str_mv | BABAHOYO: UTB, 2021 |
| reponame_str | Repositorio Universidad Técnica de Babahoyo |
| repository.mail.fl_str_mv | . |
| repository.name.fl_str_mv | Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyo |
| repository_id_str | 0 |
| rights_invalid_str_mv | Atribución-NoComercial-SinDerivadas 3.0 Ecuador http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ |
| spelling | Análisis del engagement de los 5 youtubers más populares del EcuadorIzurieta Villarreal, Héctor AndresYouTubersEngagementContenidosPlataformaThis case study is considered a documentary, bibliographic and analytical investigation, which allows to know and understand the close relationship that YouTubers have with engagement, and in turn determine the impact that they produce on viewers and / or followers. To establish an analysis according to the objectives, the descriptive and exploratory methodology was implemented, where an observation sheet was prepared that facilitated the individual analysis of the 5 most popular YouTubers in Ecuador. It could be concluded that Raptor Gamer, Nancy Risol, Wallas da Silva, Jefferson Rescata and Logan and Logan are the 5 most popular Youtubers in Ecuador, who for approximately 5 to 6 years have provided their entertainment services to thousands of people around the world, where they build a community in which both parties have a direct influence.This case study is considered a documentary, bibliographic and analytical investigation, which allows to know and understand the close relationship that YouTubers have with engagement, and in turn determine the impact that they produce on viewers and / or followers. To establish an analysis according to the objectives, the descriptive and exploratory methodology was implemented, where an observation sheet was prepared that facilitated the individual analysis of the 5 most popular YouTubers in Ecuador. It could be concluded that Raptor Gamer, Nancy Risol, Wallas da Silva, Jefferson Rescata and Logan and Logan are the 5 most popular Youtubers in Ecuador, who for approximately 5 to 6 years have provided their entertainment services to thousands of people around the world, where they build a community in which both parties have a direct influence.El presente estudio de caso es considerado una investigación documental, bibliográfica y analítica, que permite conocer y comprender la estrecha relación que tienen los YouTubers con el engagement, y a su vez determinar el impacto que estos producen en los espectadores y/o seguidores. Para establecer un análisis acorde a los objetivos se implementó la metodología descriptiva y exploratoria, donde se elaboró una ficha de observación que facilitó el análisis individual de los 5 Youtubers más populares del Ecuador. Se pudo concluir que Raptor Gamer, Nancy Risol, Wallas da Silva, Jefferson Rescata y Logan y Logan son los 5 Youtubers más populares del Ecuador, que por aproximadamente 5 a 6 años han brindado sus servicios de entretenimientos a miles de personas del mundo entero, donde construyen una comunidad en la que ambas partes influyen directamente.BABAHOYO: UTB, 2021Dahik, Cecilia2021-06-20T21:09:34Z2021-06-20T21:09:34Z2021info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis30 p.application/pdfhttp://dspace.utb.edu.ec/handle/49000/9877esAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Técnica de Babahoyoinstname:Universidad Técnica de Babahoyoinstacron:UTB2022-02-08T08:22:33Zoai:dspace.utb.edu.ec:49000/9877Institucionalhttp://dspace.utb.edu.ec/Universidad públicahttps://utb.edu.ec/http://dspace.utb.edu.ec/oai.Ecuador...opendoar:02022-02-08T08:22:33Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyofalse |
| spellingShingle | Análisis del engagement de los 5 youtubers más populares del Ecuador Izurieta Villarreal, Héctor Andres YouTubers Engagement Contenidos Plataforma |
| status_str | publishedVersion |
| title | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| title_full | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| title_fullStr | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| title_full_unstemmed | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| title_short | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| title_sort | Análisis del engagement de los 5 youtubers más populares del Ecuador |
| topic | YouTubers Engagement Contenidos Plataforma |
| url | http://dspace.utb.edu.ec/handle/49000/9877 |