Diseño y modelamiento de una solución informática para establecer un modelo de negocio en línea para la empresa de “INNOVACIÓN TECNOLÓGICA GARCÍA

The purpose of this case study is to establish an online business model for the innovation company Tecnológica Garcia, Several investigations were carried out in which we realized that said company does not have the necessary tools that help companies develop competitive advantage, because they are...

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Glavni avtor: Ochoa Murillo, Isabel De La Cruz (author)
Format: bachelorThesis
Izdano: 2023
Teme:
Online dostop:http://dspace.utb.edu.ec/handle/49000/15034
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Opis
Izvleček:The purpose of this case study is to establish an online business model for the innovation company Tecnológica Garcia, Several investigations were carried out in which we realized that said company does not have the necessary tools that help companies develop competitive advantage, because they are computer-based systems that provide users with the necessary information for decision making. in a timely manner, allowing corrections to be made and/or controls to guarantee the precision of your processes. The results of this case study were observed, which help us determine the possibility of the company's growth. Therefore, a computer solution is proposed that would help you greatly increase your sales through an online store in which it would be more feasible since customers can observe the products that are in stock or the offers that are available without moving. to the business itself. If the customer is interested in one of the products offered by the company Innovación Tecnológica Garcia, they wish to make the purchase through the order cart, choosing the payment action and the way they want their order to arrive by means of transportation or by delivery service.