Atención al cliente en el Comercial “Tiñe” ubicado en el Recinto Pueblo nuevo período 2021.

The Comercial Tiñe is located in the Pueblo Nuevo Precinct, it is registered in the UNIQUE TAXPAYER REGISTRY (RUC) 0201983137001, it is dedicated to the commercialization of essential products from the Coast and Sierra wholesale and retail, it has around of 6 workers and the owner, has presented poor customer service, resulting in little marketing of the products due to the loss of customers, these being the main actor for the profitability of the business, due to the fact that there is a problem of frequent rotation of the staff there is no efficient labor productivity to provide quality care, for this reason the present case study was carried out because customer service is important and relevant because it is the main actor for companies to market products or services so that maintaining proper management of human resources (workers) will allow the activities of a stable learning are executed efficiently, ensuring that customers have a pleasant shopping experience, the company generates monetary benefits and an image of quality compared to the competition. For this, the analytical method has been used to obtain information on the origin or factor that causes poor customer service so that from the collection of information through an interview and survey, it was possible to determine what happens in the company to recommend efficient customer service strategies that allow loyalty to the Tiñe commercial.

• 主要作者: López Sánchez, Lessly Gardenia (author)
• 格式: bachelorThesis
• 出版: 2022
• 主题: Cliente; Atención; Calidad; Colaboradores; Rotación de personal
• 在线阅读: http://dspace.utb.edu.ec/handle/49000/12483