Plan estratégico para mejorar las ventajas competitivas de la corporación chochitos de casa, ubicada en la parroquia Tanicuchi, de la ciudad de Latacunga, período 2015-2018
This research aims to give a strategic direction to the "HOME CORPORATION pussies" with the use of a tool called fourth war (stakeholder analysis / STOKEHOLDERS, PEST trends, competitive analysis and internal analysis) obtaining as a result the critical problems (weaknesses) and competitio...
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| Format: | bachelorThesis |
| Langue: | spa |
| Publié: |
2015
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| Accès en ligne: | http://repositorio.utc.edu.ec/handle/27000/2202 |
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Ajouter un tag | Résumé: | This research aims to give a strategic direction to the "HOME CORPORATION pussies" with the use of a tool called fourth war (stakeholder analysis / STOKEHOLDERS, PEST trends, competitive analysis and internal analysis) obtaining as a result the critical problems (weaknesses) and competitions advantages (strengths) of the company making the diagnosis of the industry will respond to the various risks generating the same implementing strategic objectives…. |
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