Diseño de un modelo de estrategias logísticas para el transporte pesado como aporte al desarrollo local: caso Cía. Transintermarg C.A.

Heavy transport is one of the economic sectors that contributes significantly to the local and national development of a country, therefore, it is necessary to consider alternatives that promote the stability and efficiency of heavy transport companies, which is why, the present The development project aims to design a model of logistics strategies, through the use of the resources that the company Transintermarg has, to generate efficiency in the deliveries of merchandise, increase its profits and contribute to local development. The methodology that was implemented is of a qualitative nature, which allowed us to propose the following research techniques: structured interviews and focus groups; The result obtained from the first technique consists in the identification of the individual perception that the study sample has about the factors that have affected the company not having a logistics model, as well as the identification of the needs and resources that it has. the same. On the other hand, through the focus group it was possible to identify in depth the collective perception they have of how logistics in terms of transport can contribute to local development.

• 主要作者: Álvarez Chicaiza, Jesica Maribel (author)
• 格式: masterThesis
• 语言: spa
• 出版: 2021
• 主题: TRANSPORTE; LOGÍSTICA; DISTRIBUCIÓN; DESARROLLO LOCAL
• 在线阅读: http://repositorio.utc.edu.ec/handle/27000/9827