Plan de negocios para la creación de una empresa productora y comercializadora de sistemas de calentamiento de agua a base de paneles solares en el cantón Pujilí en el periodo 2012-2013.

The present project tries to determine the economic feasibility for the production and commercialization of solar panels for the water warming in Latacunga, Pujilí, Salcedo and Saquisilí cantons. The solar warming is a very serious problem that is living through it at present in the whole world, is for it that during the last years they have seen bound to undertake business related to the production of goods which characteristic for his functioning is the renewable energies. The present project studies the creation of a producing company and commercialize of systems of water warming based on solar panels by means of the introduction of a basic kit on the market of the cantons previously mentioned. For the implementation of this project it will be born in mind that is a new and innovative product, nevertheless he is not very an acquaintance on the local market, by what a meticulous investigation of market will be realized to know if there exist persons who use some system of water warming and if they agreed to changing it into a solar panel. The study also refers to all the elements that will be a part of the operability of the business, as well as his mechanisms of commercialization. For the execution of the same one one tries to ask for financing to a financial institution.

• 1. autor: Caicedo Rivera, Paola del Rocío (author)
• Format: bachelorThesis
• Język: spa
• Wydane: 2014
• Hasła przedmiotowe: INGENIERÍA COMERCIAL; PRODUCCIÓN Y COMERCIALIZACIÓN; CUMPLIMIENTO; MANEJO
• Dostęp online: http://repositorio.utc.edu.ec/handle/27000/4722