Plan de negocios para la creación de una empresa procesadora de higo en la ciudad de Latacunga provincia de Cotopaxi
This present research has the general objective, conduct market research using sources of information to determine the existence of unmet demand for the creation of a fig processing company in the city of Latacunga, the project aims is to process the fig and deliver the fig jam for Latacunga people....
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| Format: | bachelorThesis |
| Sprache: | spa |
| Veröffentlicht: |
2015
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| Online Zugang: | http://repositorio.utc.edu.ec/handle/27000/4883 |
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Tag hinzufügen | Zusammenfassung: | This present research has the general objective, conduct market research using sources of information to determine the existence of unmet demand for the creation of a fig processing company in the city of Latacunga, the project aims is to process the fig and deliver the fig jam for Latacunga people. Consider that in the Latacunga city there aren’t a company that produce and marketer fig , because it has not been taken into account as an alternative to fig foodstuff commonly consumed in the diet of people and their time contribution with a nutritional content that benefits all individuals regardless of age. The methods used for the research were the theoretical method, which allowed us to establish the technical criteria for the development of research and empirical method through the survey yielded information on the supply, demand, tastes and preferences for the introduction of this product. |
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