Plan de negocios para la creación de un centro de tareas dirigidas interactivo para estudiantes de entre 5 y 14 años en el cantón Salcedo provincia de Cotopaxi

This degree work consisted in the development of a Business Plan in order to minimize investment risks. Its general objective was to develop a business plan for the creation of an interactive Directed Task Center for children between 5 and 14 years in the Salcedo Canton, Cotopaxi province. The metho...

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Bibliographische Detailangaben
1. Verfasser: Herrera Guanopatin, Jimena Elizabeth (author)
Format: bachelorThesis
Sprache:spa
Veröffentlicht: 2024
Schlagworte:
Online Zugang:http://repositorio.utc.edu.ec/handle/27000/11922
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Beschreibung
Zusammenfassung:This degree work consisted in the development of a Business Plan in order to minimize investment risks. Its general objective was to develop a business plan for the creation of an interactive Directed Task Center for children between 5 and 14 years in the Salcedo Canton, Cotopaxi province. The methodology in the market research was based on the descriptive quantitative approach using the survey technique and the instrument, the questionnaire was conformed of 13 questions, which reflected a Cronbach's alpha of 0.84, which means that the instrument is reliable to be able to carry out the research, a population of 7,683 families from strata A, B, C+ was considered, with which we obtained a sample of 366 households, collecting information from one per family to whom the questionnaire was applied, in the first instance surveys were disseminated by digital means and 292 responses were obtained, again it was sent in a second group supported by the approach of teachers from the different schools of the sector to reach to the parents of the study areas with which 390 responses were obtained. The results obtained described the feasibility of the execution of this business plan with an initial investment of $45,722.15 dollars, throws a net present value of $17,739.92 dollars, an internal rate of return of 25%, a recovery period of 2 years 7months7days and with a cost benefit of $1.39 dollars, with this information it gives the green light for the implementation of the project.