Plan de marketing para un mejor posicionamiento en el mercado de la cooperativa de ahorro y crédito Santa Bárbara del cantón Pujilí provincia de Cotopaxi en el periodo 2015-2016
The present work research has a main objective to make a Marketing plan to get a better market position at Santa Barbara credit union in Pujili canton, Cotopaxi province, period 2015-2016. It was carried out the analysis of the current situation with a specific propose of knowing the factors that im...
Wedi'i Gadw mewn:
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| Awduron Eraill: | |
| Fformat: | bachelorThesis |
| Iaith: | spa |
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2016
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| Pynciau: | |
| Mynediad Ar-lein: | http://repositorio.utc.edu.ec/handle/27000/3137 |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Ychwanegu Tag | Crynodeb: | The present work research has a main objective to make a Marketing plan to get a better market position at Santa Barbara credit union in Pujili canton, Cotopaxi province, period 2015-2016. It was carried out the analysis of the current situation with a specific propose of knowing the factors that impact in the market position which allowed to know the strengths, weakness, opportunities and threats that affect to the activities directly. Also, it was applied the research methodology that helped to get the information through some techniques, tools and instruments applied to the clients to solve the identified problem…. |
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