Factores personales que influyen en el comportamiento de compra de calzado en los consumidores de la ciudad de Latacunga.
The objective of the research is to identify the factors that influence the purchasing behavior of footwear in the Latacunga city, which is why, according to the data provided by the IRS (Internal Rents Service) and the municipal GAD patent register of the Latacunga city, the sale of this product pr...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2018
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| Online Access: | http://repositorio.utc.edu.ec/handle/27000/5884 |
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