Plan de negocios para la creación de una empresa de producción y comercialización de pulpa de naranjilla en el cantón Pangua 2022.
This study developed with the theme: Business plan for the creation of a company for the production and commercialization of the pulp of naranjilla in the Pangua Canton. The first objective was to analyze the supply and demand of the pulp of naranjilla to define the potential unsatisfied demand. On...
में बचाया:
| मुख्य लेखक: | |
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| अन्य लेखक: | |
| स्वरूप: | bachelorThesis |
| भाषा: | spa |
| प्रकाशित: |
2022
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| विषय: | |
| ऑनलाइन पहुंच: | http://repositorio.utc.edu.ec/handle/27000/8673 |
| टैग: |
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| सारांश: | This study developed with the theme: Business plan for the creation of a company for the production and commercialization of the pulp of naranjilla in the Pangua Canton. The first objective was to analyze the supply and demand of the pulp of naranjilla to define the potential unsatisfied demand. On the other hand, a technical, economic, and financial study carried out to determine whether the proposal was feasible and the possibility of attracting investors' attention. Taking the environmental impact into account could generate by implementing the investment plan. The plan formulated about the problems of the Pangua canton due to the low production and commercialization of the pulp of naranjilla. The methods and techniques implemented were: deductive and historical for the construction of the theoretical support and the collection of the historical price data; the bibliographic, descriptive, quantitative, and propositional types served the collection of multiple concepts and characteristics that contributed to the construction of the questions. The survey and census techniques used to collect the necessary information. To understand the demand, INEC projections up to the year 2020 were considered and then projected with the growth rate according to the Pangua Canton Land Use Plan, which is 1.11%, considering the total population of 25,156 for 2022. The evaluation of the profitability of the investment is attractive since the Net Present Value (NPV) will be $ 90,360.55, with an Internal Rate of Return (IRR) of 81%, which is healthy and attracts a lot of attention from investors. In addition, the payback period of the investment will be one year and three days is very accessible, and shows security to invest. |
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