Plan de negocios para el desarrollo de nuevos mercados de la empresa de lácteos Liberlac Cía. Ltda. en la parroquia de Guaytacama, cantón Latacunga

The objective of the business plan is the market development in the Latacunga canton when analyzing its viability. The strategic plan makes a situational diagnosis of the dairy company LIBERLAC CIA. LTDA., Due to the participation of recognized competitors in the local market. The marketing plan hig...

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Bibliografiske detaljer
Hovedforfatter: Casa Pilco, Marjorie Elizabeth (author)
Andre forfattere: Mendez Salazar, Eddy David (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2020
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Online adgang:http://repositorio.utc.edu.ec/handle/27000/5852
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