Plan de Negocios para la creación de un centro de capacitación en habilidades técnicas para mujeres de la zona rural del cantón Latacunga.

The present work entitled Business Plan for the creation of a training center in technical skills for women in the rural area of ​​the Latacunga Canton had the objectives of developing a market study that identifies the unsatisfied demand for training in technical skills for women in the area. of th...

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Auteur principal: Gutiérrez Reinoso, Andrea Elizabeth (author)
Format: masterThesis
Langue:spa
Publié: 2023
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Accès en ligne:http://repositorio.utc.edu.ec/handle/27000/10493
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Résumé:The present work entitled Business Plan for the creation of a training center in technical skills for women in the rural area of ​​the Latacunga Canton had the objectives of developing a market study that identifies the unsatisfied demand for training in technical skills for women in the area. of the Latacunga Canton, proposes a technical and administrative study on the size, location and organizational structure of the training center and carries out a study and financial evaluation that determines the economic viability of the training center. The methodology used was based on the use of a descriptive quantitative approach considering a population of 57,967 women with a sample of 377 to whom a questionnaire was applied. The results found describe the feasibility of executing this business plan with an initial investment of $54,318.80 USD, real net value of $8,410.03 USD, IRR of 20.85%, recovery period of 2 years 8 months, and benefit cost of $1.33 USD.