“La relación de los agentes de distribución y el valor de marca de la corporación GPF en la ciudad de Quito”

The objective of this research project was to determine the relationship between distribution agents and the brand value of the GPF Corporation in Quito, specifically in its distribution line known as retail operation. This need arose due to internal questions about the perception of the brand and t...

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Bibliographic Details
Main Author: Correa Tapia, Francisco Joel (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Online Access:http://repositorio.utc.edu.ec/handle/27000/12107
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