“La organización como elemento del proceso administrativo y su incidencia en las ventas de las microempresas del sector comercial al por menor del cantón La Maná, 2022”.
The purpose of this research work was to analyze the importance of the organization as a fundamental element of the administrative process and its impact on the sales of microenterprises in the commercial sector, so knowing that the function of the organization is to coordinate all resources, whethe...
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| Format: | bachelorThesis |
| Sprog: | spa |
| Udgivet: |
2022
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| Online adgang: | http://repositorio.utc.edu.ec/handle/27000/9117 |
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Tilføj Tag | Summary: | The purpose of this research work was to analyze the importance of the organization as a fundamental element of the administrative process and its impact on the sales of microenterprises in the commercial sector, so knowing that the function of the organization is to coordinate all resources, whether human, material or financial through a set of rules, positions, and behavior that must be followed by all people who work in the company. The methodology of the project is descriptive with a quantitative approach because it processes the numerical data that was obtained through field research and through the application of techniques and instruments to the different owners of the microenterprises of La Maná canton. The results obtained through the application of a Likert scale survey to the owners allowed to diagnose the current situation of the microenterprises in the commercial sector which are dedicated to the retail trade as well as to determine how the organization affects the sales of microenterprises. To determine the impact of the organization on the sales of microenterprises in the commercial sector of La Maná canton, the analysis was carried out by using an SPSS statistical package whose the statistical model to be used in order to determine the relation of the two study variables was established. According to the results, it was possible to establish that the organization as part of the administrative process has a weak correlation with the sales they make, the unique variable was considered as part of the administrative process, leaving apart of the analysis the rest of the variables. It is known that the elements of the administrative process interact each other in such a way that all of them are complemented and they offer a complete administrative management based on the activities to be carried out in the microenterprises. Once the correlation between the two study variables was established, it was proceeded to consider the study hypotheses; the null hypothesis is rejected and the alternative hypotheses are accepted, so resulting the organization as part of the administrative process to have an impact on the sales of microenterprises which belong to the commercial sector of La Maná canton. |
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