“Perfil y Hábitos de compra del consumidor Latacungueño”
This study about the behavior of the Latacungueño consumer has been analyzed, starting from a literature review and a descriptive and quantitative methodology. An instrument was applied to a sample of 400 households in Latacunga Canton, through a telephone consultation, considering the elements that...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2021
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| Online Access: | http://repositorio.utc.edu.ec/handle/27000/8406 |
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