Plan de negocios para la comercialización de hortalizas en conserva del centro experimental la playita en el cantón La Maná provincia de Cotopaxi año 2012
This investigative work had as main objective to design a Business Plan for the Canned Vegetables Commercialization from “La Playita” Experimental Center La Maná Canton, Cotopaxi Province in 2012. Then, with the basis on the descriptive, explorative, correlational and explicative research, it was co...
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| Format: | bachelorThesis |
| Sprache: | spa |
| Veröffentlicht: |
2014
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| Schlagworte: | |
| Online Zugang: | http://repositorio.utc.edu.ec/handle/27000/3459 |
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Tag hinzufügen | Zusammenfassung: | This investigative work had as main objective to design a Business Plan for the Canned Vegetables Commercialization from “La Playita” Experimental Center La Maná Canton, Cotopaxi Province in 2012. Then, with the basis on the descriptive, explorative, correlational and explicative research, it was collected information from the consuming population of this kind of vegetables by using surveys. The theoretical and field supports that were analyzed through the information interpretation allowed to base on the proposal of carrying out a Business Plan to commercialize the vegetables with the appropriate Marketing strategies…. |
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