“Proyecto de factibilidad de una micro empresa productora de galletas energéticas (Guayusa)”

The main objective of this research is to present a feasibility study, through a business plan to create a micro-business about energy cookies based on the guayusa plant. Therefore, to collect information, the inductive and analytical method was applied through the survey technique to a representati...

Ամբողջական նկարագրություն

Պահպանված է:
Մատենագիտական մանրամասներ
Հիմնական հեղինակ: Sandoval Cantuña, Josehp Dario (author)
Այլ հեղինակներ: Tigmasa Caisaguano, Henry Omar (author)
Ձևաչափ: bachelorThesis
Լեզու:spa
Հրապարակվել է: 2021
Խորագրեր:
Առցանց հասանելիություն:http://repositorio.utc.edu.ec/handle/27000/8408
Ցուցիչներ: Ավելացրեք ցուցիչ
Չկան պիտակներ, Եղեք առաջինը, ով նշում է այս գրառումը!
Նկարագրություն
Ամփոփում:The main objective of this research is to present a feasibility study, through a business plan to create a micro-business about energy cookies based on the guayusa plant. Therefore, to collect information, the inductive and analytical method was applied through the survey technique to a representative sample of the population in Quito's Historic center, where the company will be developed. So, to demonstrate the feasibility of this business, it is necessary to indicate that different studies are developed such as, the business market one which allows an orientation to the specific segment. The technical study, which shows the essential aspects for the operation, and the financial one, demonstrates the economic feasibility of the business. For this reason, this business is so important because it aims to mark a competitive advantage and be a quality product that benefits the population.