Plan de desarrollo turístico en la comunidad de Sigchocalle, cantón Salcedo, provincia de Cotopaxi

The present research work consists of developing a Tourism Development Plan in the community of Sigchocalle canton Salcedo province of Cotopaxi, so that it becomes a contribution to tourism activity, which served as a guide to create programs and projects, based on the objectives set in the research, from which an organized panorama of tourism activities in the sector was obtained. Three types of methodologies were used to carry out the tourism development plan: one for each specific objective proposed. For the first objective: to carry out a situational and tourist diagnosis, the Exploratory methodology and the methodology for the Hierarchy of Attractions and Generation of Tourist Spaces, proposed by the Ministry of Tourism (MINTUR) were used for the preparation of the inventory of tourist attractions and the compilation of data, on-site visits and review of primary and secondary bibliographic sources were carried out to, and at the same time grant a hierarchy. Through direct observation where it was possible to identify the key actors for the collection of the files, as a contribution to the research project, getting to know the local reality of the community of Sigchocalle. Regarding the second objective: to know the tourist demand, the non-probabilistic method for convenience was used, for this a survey was applied with open and closed questions that contribute significantly to the research work, it was applied to 50 people for the reason that there is not much influx of visitors and it was in its low season, This was carried out in two different attractions of the community, during weekends, from them and together with the talks held with the board and the key actors of the community, the table of problems was executed where the tourist difficulties found in the sector were known, from this the SWOT tool was used where the internal and external factors of the territory were evaluated. The third objective was to design an action plan, taking as a starting point the National Tourism Plan 2030 (PLANDETUR), as it is the tool of general guidelines for tourism management, which allowed the creation of this plan, through the development of programs and projects capable of creating, designing and promoting tourism brands and products, in order to be a contribution to the tourism activity of the community of Sigchocalle.

• Main Author: Chisaguano Chisaguano, Priscila Lizeth (author)
• Format: bachelorThesis
• Language: spa
• Published: 2024
• Subjects: PLAN; DESARROLLO; ECOTURISMO
• Online Access: http://repositorio.utc.edu.ec/handle/27000/11755