Plan estratégico prospectivo para la administración de la empresa de seguridad privada PROTEARSECURITY CIA. LTDA. de la ciudad de Quito para el periodo 2021-2024

The objective of this research project was to propose a prospective strategic plan for the private security company PROTEARSECURITY CIA, LTDA. of: the city of Quito for the period 2021 — 2024, which allows providing strategic planning at a successful managerial level, complying with the institutiona...

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Bibliographische Detailangaben
1. Verfasser: Chiriboga Molina, Jaime Hipólito (author)
Format: masterThesis
Sprache:spa
Veröffentlicht: 2022
Schlagworte:
Online Zugang:http://repositorio.utc.edu.ec/handle/27000/10554
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Zusammenfassung:The objective of this research project was to propose a prospective strategic plan for the private security company PROTEARSECURITY CIA, LTDA. of: the city of Quito for the period 2021 — 2024, which allows providing strategic planning at a successful managerial level, complying with the institutional objectives and goals | from the security company. To achieve the project, a qualitative research methodology was applied, through an interview with the general manager and a bibliographic review of scientific articles, research projects related to the high-value research topic and quantitative research through the application of surveys to 82 companies. as potential customers of the city of Quito through multiple choice questions. Thanks to a systematic analysis of the information collected, a real scenario of internal and external business factors was developed. Finally, an analysis of the situational diagnosis of the company was carried out to later establish the proposal that consists of the strategic business objectives in order to provide an adequate administrative direction to the company and its collaborators, strengthening teamwork and improving their knowledge in four perspectives: Financial, Clients, Internal Processes and Communication and Marketing.