Plan de marketing de los productos turísticos del cantón Pujilí”

The Pujilí canton is recognized for the Quilotoa Lagoon and cultural manifestations such as the Corpus Christi Octaves. The problem that was identified is that there is no marketing plan in which existing tourist products are promoted; therefore, the main objective is to design a marketing plan thro...

• Glavni avtor: Cuichan Imbaquingo, Yessenia Thais (author)
• Drugi avtorji: Ortiz Pruna, Domenica Alejandra (author)
• Format: bachelorThesis
• Jezik: spa
• Izdano: 2024
• Teme: PLAN DE MARKETING; PRODUCTOS TURÍSTICOS; MARKETING MIX; PUJILÍ; TURISMO
• Online dostop: http://repositorio.utc.edu.ec/handle/27000/11784