Comportamiento administrativo y financiero de serigráficas “el mundo” y su aporte al desarrollo de la pequeña y mediana empresa en el cantón el Empalme. año 2012

Silk Screen "The World" is an organization located in Canton El Empalme, dedicated to the production of goods and their marketing, supported by growing demand, caused in increasing sports and the wearing of such schools and colleges. Field research shows that 57.29% of the population has acquired sports apparel Serigráficas "The World". When asked about preferences for making sports equipment, it was determined that 33.69 % of the population has used this micro. According to 66.05% of the respondents through the survey, Silk Screen "The World" is a market leader, it is because 59.15% for this micro fully meet the consumer demand. This organization, as field research is a successful company with the best corporate image in the market, as stated by the 48.01% of the population. Significantly for 64.46% Serigráficas "The World" has driven the growth of small and medium enterprises in El Empalme. This microenterprise in 2011, used in administrative and financial resources the amount of USD 24,811, while in 2012, these were significantly increased, reaching USD 118768, which was allocated to investments in technology for the production of goods. Silk Screen "The World" has major financial indices, characterized by a high rate of financial return, the same as for 2012 was 100.77%, to which appropriate levels of funds are accompanied maneuver. Liquidity ratios this year are above recommended, however are lower than that of the previous two years. Autonomy microenterprise

• 第一著者: Jaramillo Cobeña, Silvia Eugenia (author)
• フォーマット: bachelorThesis
• 言語: spa
• 出版事項: 2014
• 主題: Comportamiento administrativo; Serigráficas; El mundo
• オンライン･アクセス: http://repositorio.uteq.edu.ec/handle/43000/4244