Plan de negocios para la creación de un boutique en el cantón Quevedo, año 2013

The present investigation, it has been done in order to create and operate a boutique casual and elegant clothes in the canton Quevedo, to provide quality clothing and brand to the demanding sector that is current in fashion. For this reason, we have developed this business plan with confidence that it will be successful as it has developed its technical and financial study, resulting it positive. This Investigation of business plan is structured into six chapters. In the first chapter, the main part for understanding the problem and the effect was treated, it was necessary to hypothesize that the solution to the problem was in compliance with the research hypothesis. The second chapter refers to the theoretical framework, aspects: theoretical, conceptual and legal. In the third chapter the methodology used in the research in question is described, the methods used, types of research, population, sample techniques and instruments used in data collection. In the fourth chapter the hypothesis is tested through the research results obtained by interviewing residents of Canton Quevedo, who know fashion and to buy quality garments have to travel to other cities like Guayaquil or Quito. It is also the technical and financial economics. The fifth chapter describes the conclusions and recommendations. Finally the sixth chapter discusses the bibliography and appendices

• מחבר ראשי: Castro Fernández, Diana Carolina (author)
• פורמט: bachelorThesis
• שפה: spa
• יצא לאור: 2014
• נושאים: Plan de negocios; Creación; Boutique
• גישה מקוונת: http://repositorio.uteq.edu.ec/handle/43000/4447