Plan de negocios para la comercialización de productos del agro: maíz, arroz y soya de la casa comercial agrícola “Mónica” en el cantón Quevedo, Año 2013.
The Los Rios province is characterized as a purely agricultural, productive and industrial area with fertile land which produces rice, corn, soy, bananas, cocoa, etc. The rice and corn, generate a significant number of jobs in agriculture, also become the main livelihood of families belonging to thi...
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| Formato: | bachelorThesis |
| Lenguaje: | spa |
| Publicado: |
2015
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| Materias: | |
| Acceso en línea: | http://repositorio.uteq.edu.ec/handle/43000/877 |
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Agregar Etiqueta | Sumario: | The Los Rios province is characterized as a purely agricultural, productive and industrial area with fertile land which produces rice, corn, soy, bananas, cocoa, etc. The rice and corn, generate a significant number of jobs in agriculture, also become the main livelihood of families belonging to this sector. This research has as main objective to develop a business plan for the creation of a company dedicated to the marketing of products specifically Agro corn, rice and soybeans. Through market research it was established the marketing process and the way consumers interact with suppliers to meet production volume compared to the demand in the middle. AGRICULTURAL TRADE HOUSE "MONICA" is a company dedicated to the processing and marketing of agricultural products, especially rice paddy, the product is subjected to a small transformation. The slogan of the commercial house is "agro products at a good weight and fair price…. |
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