Modelo de emprendimiento sostenible a partir de derivados del cultivo de cacao (Theobroma cacao L.), en la provincia de los Ríos

The project was developed in Zone 5 of Los Rios province in order to design a sustainable business model based on cocoa (Theobroma cacao L.) derivatives. The research was descriptive in nature, where a simple random probabilistic sampling (371 UPAs) was applied to learn about the practices that smal...

Volledige beschrijving

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Mera Sánchez , Lissette Stefania (author)
Formaat: bachelorThesis
Taal:spa
Gepubliceerd in: 2023
Onderwerpen:
Online toegang:https://repositorio.uteq.edu.ec/handle/43000/7015
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
Omschrijving
Samenvatting:The project was developed in Zone 5 of Los Rios province in order to design a sustainable business model based on cocoa (Theobroma cacao L.) derivatives. The research was descriptive in nature, where a simple random probabilistic sampling (371 UPAs) was applied to learn about the practices that small and medium-sized cocoa producers carry out with their waste; The data was analyzed in the statistical package SPSS using a Cluster Multivariate Analysis by the Ward hierarchical clustering method and a 10% Euclidean distance in order to identify relatively homogeneous groups of cases. Market research was also conducted using simple random probabilistic sampling (386 consumers) to design a sustainable CAVAS business model. As a result, four groups of farmers were identified where their academic level varied from basic to high school. It was also identified that the fourth group (70%) provides treatment to waste for use as fertilizer and animal feed. Similarly, 80% of the groups showed interest in learning waste management techniques and sustainable entrepreneurship. On the other hand, consumer preferences and tastes were identified, with maguey jam being the most demanded product at 48.4% allowing for the development of a sustainable business model with a financial result of a 61% IRR and a $199,506.07 NPV, demonstrating the project's feasibility and viability. In terms of environmental impact assessment, the project is expected to have a moderate impact (34.1%). With these indicators, the proposed business model contributes to a green entrepreneurship that protects sustainable development goals. Keywords: Production system, derivatives, feasibility, adaptation