Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology
The process that human mind follows to buy any article involves a series of steps. This work reflects from a neuropsychological point of view, the implication that executive functions have in this process. Inhibitory control, emotional regulation, decision making, planning, cognitive flexibility, er...
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| Muut tekijät: | |
| Aineistotyyppi: | article |
| Kieli: | eng |
| Julkaistu: |
2023
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| Linkit: | https://link.springer.com/chapter/10.1007/978-981-99-0333-7_31 https://hdl.handle.net/20.500.14809/6074 |
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| _version_ | 1863488558304591872 |
|---|---|
| author | Ramos-Galarza, Carlos |
| author2 | Bolaños-Pasquel, Mónica |
| author2_role | author |
| author_facet | Ramos-Galarza, Carlos Bolaños-Pasquel, Mónica |
| author_role | author |
| collection | Repositorio Universidad Tecnológica Indoamérica |
| dc.creator.none.fl_str_mv | Ramos-Galarza, Carlos Bolaños-Pasquel, Mónica |
| dc.date.none.fl_str_mv | 2023-12-11T17:41:52Z 2023-12-11T17:41:52Z 2024 |
| dc.identifier.none.fl_str_mv | https://link.springer.com/chapter/10.1007/978-981-99-0333-7_31 https://hdl.handle.net/20.500.14809/6074 |
| dc.language.none.fl_str_mv | eng |
| dc.publisher.none.fl_str_mv | Smart Innovation, Systems and Technologies. Volume 344, Pages 431 - 438. 2024. International Conference on Marketing and Technologies, ICMarkTech 2022. Santiago De Compostela. 1 December 2022 through 3 December 2022 |
| dc.rights.none.fl_str_mv | https://creativecommons.org/licenses/by/4.0/ info:eu-repo/semantics/openAccess |
| dc.source.none.fl_str_mv | reponame:Repositorio Universidad Tecnológica Indoamérica instname:Universidad Tecnológica Indoamérica instacron:UTI |
| dc.title.none.fl_str_mv | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/article |
| description | The process that human mind follows to buy any article involves a series of steps. This work reflects from a neuropsychological point of view, the implication that executive functions have in this process. Inhibitory control, emotional regulation, decision making, planning, cognitive flexibility, error correction, and internal language regulating behavior are the executive functions that are analyzed on the possibility of generating an automatic or conscious behavior to make a purchase, for example, when an article is acquired because there is the need versus when a purchase is made only because of impulsive. As conclusion, evidence of the complex dynamics when buying a thing is left, where it is possible to consider executive functions for future marketing campaigns, thus, increase the sales of a specific product. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | UTI_373afd020ad4dc7fea5a2a10de484475 |
| instacron_str | UTI |
| institution | UTI |
| instname_str | Universidad Tecnológica Indoamérica |
| language | eng |
| network_acronym_str | UTI |
| network_name_str | Repositorio Universidad Tecnológica Indoamérica |
| oai_identifier_str | oai:repositorio.uti.edu.ec:20.500.14809/6074 |
| publishDate | 2023 |
| publisher.none.fl_str_mv | Smart Innovation, Systems and Technologies. Volume 344, Pages 431 - 438. 2024. International Conference on Marketing and Technologies, ICMarkTech 2022. Santiago De Compostela. 1 December 2022 through 3 December 2022 |
| reponame_str | Repositorio Universidad Tecnológica Indoamérica |
| repository.mail.fl_str_mv | . |
| repository.name.fl_str_mv | Repositorio Universidad Tecnológica Indoamérica - Universidad Tecnológica Indoamérica |
| repository_id_str | 0 |
| rights_invalid_str_mv | https://creativecommons.org/licenses/by/4.0/ |
| spelling | Why Do We Buy Things that We Don’t Need: Reflections from NeuropsychologyRamos-Galarza, CarlosBolaños-Pasquel, MónicaThe process that human mind follows to buy any article involves a series of steps. This work reflects from a neuropsychological point of view, the implication that executive functions have in this process. Inhibitory control, emotional regulation, decision making, planning, cognitive flexibility, error correction, and internal language regulating behavior are the executive functions that are analyzed on the possibility of generating an automatic or conscious behavior to make a purchase, for example, when an article is acquired because there is the need versus when a purchase is made only because of impulsive. As conclusion, evidence of the complex dynamics when buying a thing is left, where it is possible to consider executive functions for future marketing campaigns, thus, increase the sales of a specific product.Smart Innovation, Systems and Technologies. Volume 344, Pages 431 - 438. 2024. International Conference on Marketing and Technologies, ICMarkTech 2022. Santiago De Compostela. 1 December 2022 through 3 December 20222023-12-11T17:41:52Z2023-12-11T17:41:52Z2024info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articlehttps://link.springer.com/chapter/10.1007/978-981-99-0333-7_31https://hdl.handle.net/20.500.14809/6074enghttps://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Tecnológica Indoaméricainstname:Universidad Tecnológica Indoaméricainstacron:UTI2023-12-11T19:45:46Zoai:repositorio.uti.edu.ec:20.500.14809/6074Institucionalhttps://repositorio.uti.edu.ec/Institución privadahttps://indoamerica.edu.ec/https://repositorio.uti.edu.ec/oai.Ecuador...opendoar:02023-12-11T19:45:46Repositorio Universidad Tecnológica Indoamérica - Universidad Tecnológica Indoaméricafalse |
| spellingShingle | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology Ramos-Galarza, Carlos |
| status_str | publishedVersion |
| title | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| title_full | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| title_fullStr | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| title_full_unstemmed | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| title_short | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| title_sort | Why Do We Buy Things that We Don’t Need: Reflections from Neuropsychology |
| url | https://link.springer.com/chapter/10.1007/978-981-99-0333-7_31 https://hdl.handle.net/20.500.14809/6074 |