Estudio del comportamiento del consumidor de bebidas alcohólicas tipo light de la ciudad de Machala
The following work is being carried out to evaluate the behavior of consumers and their preferences in terms of the consumption of beer the clear Pilsener light in the market of the city of Machala, after evaluating the various segments that exist in our local market, we have selected our target mar...
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| Main Author: | |
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://repositorio.utmachala.edu.ec/handle/48000/3854 |
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