Diagnóstico de la comunicación corporativa de la unidad educativa particular mixta Principito & Marcel Laniado de Wind de la ciudad de Machala provincia de El Oro y su impacto en la imagen institucional periodo 2014 - 2015.

This research studies the lack of communication between staff and from your direct audience as parents and students, so that affects the image of the Education Unit Prince & Marcel Laniado of wind are. It is important that parents and students perceive a good image, since it is they who directly...

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Bibliographic Details
Main Author: Ortíz Berrezueta, Johanna Elizabeth (author)
Format: bachelorThesis
Language:spa
Published: 2015
Subjects:
Online Access:http://repositorio.utmachala.edu.ec/handle/48000/2591
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Summary:This research studies the lack of communication between staff and from your direct audience as parents and students, so that affects the image of the Education Unit Prince & Marcel Laniado of wind are. It is important that parents and students perceive a good image, since it is they who directly kept informed the public on its operation, care and academic service that reflects the institution through its workers, ie administrative, managers, teachers and support staff.