Plan de negocios para la Hostería “El Castillo Real” de la parroquia Cumbaratza, provincia de Zamora Chinchipe, 2014

This project is a business plan that benefits the owners of the hostería “El Castillo Real" by providing innovative services that please visitors. Properly implemented, the project will contribute to the development of the country and the province through the promotion of tourism. This plan add...

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Bibliographic Details
Main Author: Celi Villavicencio, Soraya Alexandra (author)
Format: bachelorThesis
Language:spa
Published: 2014
Subjects:
Online Access:http://dspace.utpl.edu.ec/handle/123456789/11276
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Summary:This project is a business plan that benefits the owners of the hostería “El Castillo Real" by providing innovative services that please visitors. Properly implemented, the project will contribute to the development of the country and the province through the promotion of tourism. This plan adds to the existing business plan by focusing on the value of entertainment services, quality food and relaxation, and sports and related activities such as fishing, adventure sports, trekking, canoeing, rafting, etc. Furthermore, guests can enjoy the restaurant with its dishes and delicacies of the area, and exult in relaxation with spa services, including the pool with its whirlpool, sauna, and Jacuzzi. An important point of the proposed business plan relates to applying high standards of quality and safety, within the inn itself and during activities on the property's grounds. The goal is to meet the needs of visitors in an unquestionably luxurious, congenial atmosphere. Key words: