Redes sociales: Análisis de su gestión y eficacia en la comunicación corporativa de las 100 empresas más grandes de Ecuador

The article presents research on activity in social networks of the 100 largest companies in Ecuador, to emitted invoices and tax contribution; the central object is to analyze the management of corporate communication and measure results, from structured sheets that show quantifiable data. The info...

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Bibliografiske detaljer
Hovedforfatter: Paladines Galarza, F. (author)
Andre forfattere: Granda Tandazo, C. (author)
Format: article
Udgivet: 2015
Fag:
Online adgang:http://dspace.utpl.edu.ec/handle/123456789/18869
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