Plan de marketing para el fortalecimiento del ecoturismo en el Humedal La Segua, Cantón Chone.

The main objective of the research was to design a marketing plan that strengthens ecotourism in the Segua wetland in Chone, the research was descriptive with a qualitative approach, in effect three phases were projected: the first focused on the area of study diagnosis. Later the offer was analyzed...

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Detalhes bibliográficos
Autor principal: Vergara Mendoza, Rosa Marlene (author)
Formato: bachelorThesis
Idioma:spa
Publicado em: 2018
Assuntos:
Acesso em linha:http://repositorio.espam.edu.ec/handle/42000/944
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