Plan de gestión integrada en el turismo rural del cantón Bolívar: caso de estudio parroquia Membrillo

For carring out this research, the integrated management and the basics of sustainable rural tourism were analyzed; several management models were considered in structuring a methodology which integrates the necessary elements for managing sustainability criteria, taking into account the characteristics of the object of study. The potential tourist destination was characterized in environmental, economic, socio-cultural, political, institutional and infrastructure areas: Starting from this point the natural and cultural resources of the parish were inventoried, and the potentials were determined based on: its cultural, environmental, landscape and / or sports characters and their dynamic, usage, accessibility and tourism facilities attributes, according to Villegas and Sanchez methodology (2000) cited by Berry et al. (2011). To evaluate the potential tourist destination the EFI and EFE matrices were applied. Subsequently the competition was determined and a comparative analysis with Membrillo parish was made using CPM. With the SWOT analysis the current state of the study object was diagnosed, and for determining the visitor's profile, activities of their choice and rural tourism search model, a survey was conducted to visitors of rural tourism community centers in Manabí. Based on that information it was structured the integral proposal for the management of rural tourism, a training program of human capital, a monitoring plan and the expert criteria for validation of the proposal.

• 主要作者: Montesdeoca Álava, Cecilia Carolina (author)
• 其他作者: Vera Vera, José Rafael (author)
• 格式: bachelorThesis
• 語言: spa
• 出版: 2014
• 主題: Turismo rural; Gestión integrada; Sostenibilidad; Potencialidad turística
• 在線閱讀: http://repositorio.espam.edu.ec/handle/42000/137