Herramientas de marketing digital para el posicionamiento de la marca “Pastora Sol”

Herramientas de marketing digital para el posicionamiento de la marca “Pastora Sol”

The general objective of the research was to determine the digital marketing tools for the positioning of the “Pastora Sol” brand in the Tosagua canton. The company was characterized, identifying the digital tools used in social networks, and the scope and segment of the target audience was analyzed...

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Bibliographic Details
Main Author: Barre Zambrano, Carlos Steven (author)
Other Authors: Posligua Moreira, Kleber Alexander (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Marketing digital
Posicionamiento
Chocolates artesanales
Redes sociales
Online Access:http://repositorio.espam.edu.ec/handle/42000/2606
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http://repositorio.espam.edu.ec/handle/42000/2606

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