Plan de marketing para el posicionamiento del yogurt kibutz de la empresa de lácteos San Antonio de la provincia de Manabí

The present study included the proposal of a marketing plan for the positioning of the Kibutz yogurt of the San Antonio dairy company in the north of Manabí, whose development was carried out in three methodological phases, corresponding to the specific objectives of the research. In the first place...

• Κύριος συγγραφέας: Lara Zambrano, Erika (author)
• Άλλοι συγγραφείς: Lara Zambrano, Jacqueline (author)
• Μορφή: bachelorThesis
• Γλώσσα: spa
• Έκδοση: 2022
• Θέματα: Plan de marketing; Posicionamiento; Estrategias; Yogurt; Diagnóstico; Estudio de mercado; Propuesta
• Διαθέσιμο Online: http://repositorio.espam.edu.ec/handle/42000/1712