Evaluación de la comercialización entre las agencias de viajes y clientes para fomentar la competitividad del destino Manta

The research that was developed was of a mixed type with a descriptive approach, the objective of which was to carry out an evaluation of the marketing between travel agencies and clients in the Manta destination. Three phases were projected: in the first instance it was the characterization of the...

• מחבר ראשי: Palacios Zambrano, Dayana Melissa (author)
• מחברים אחרים: Zambrano Cedeño, Hugo Francisco (author)
• פורמט: bachelorThesis
• שפה: spa
• יצא לאור: 2021
• נושאים: Comercialización; Agencias de Viaje; Destino; Competitividad; Productos y servicios turísticos; Demanda
• גישה מקוונת: http://repositorio.espam.edu.ec/handle/42000/1603