Plan de marketing para el posicionamiento de productos agroturísticos en la Provincia de Manabí

This work was descriptive-exploratory in nature and had the main objective of designing a marketing plan for the positioning of agro-tourism products in the province of Manabí. Four phases were proposed for this; The first was to carry out a tourist diagnosis using techniques such as bibliographic r...

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Bibliographic Details
Main Author: Mendoza Vergara, Flerida María (author)
Format: bachelorThesis
Language:spa
Published: 2020
Subjects:
Online Access:http://repositorio.espam.edu.ec/handle/42000/1296
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