Evaluación del marketing digital y su influencia en el capital de marca en restaurantes de la ciudad de Manta

The research work was carried out with the objective of evaluating digital marketing and its influence on the brand capital in restaurants in the city of Manta for the determination of strategies, its development had a methodology based on the types of research: descriptive, bibliographic , field an...

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Detalles Bibliográficos
Autor Principal: García Cortez, Omar Alexander (author)
Outros autores: Hernández Bravo, Karen Melissa (author)
Formato: bachelorThesis
Idioma:spa
Publicado: 2023
Subjects:
Acceso en liña:http://repositorio.espam.edu.ec/handle/42000/2182
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