Plan de marketing para la reactivación hotelera de Manta, Portoviejo y Pedernales, afectados por el terremoto del 16 de abril en Manabí

This research was carried out to design a marketing plan for the hotel sector in the province of Manabí that was most affected by the earthquake on April 16, 2016. For this end, information on the generalities of the province was raised. Then, the accommodation supply was analyzed in an ex ante- and...

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Библиографические подробности
Главный автор: Guzmán Moreira, José Damián (author)
Формат: bachelorThesis
Язык:spa
Опубликовано: 2019
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Online-ссылка:http://repositorio.espam.edu.ec/handle/42000/1027
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