Análisis del comercio electrónico en las MIPYMES de los cantones Pedernales y Jama de la provincia de Manabí

The objective of this work was to analyze electronic commerce in MIPYMES of the Pedernales and Jama cantons, Manabí province to identify the factors that influence this activity. Three actions were established, the identification of the factors of electronic commerce that affect MIPYMES, knowing the...

• 1. Verfasser: Mero Moreira, Shirley Jamileth (author)
• Weitere Verfasser: Zambrano García, Martha Jamileth (author)
• Format: bachelorThesis
• Sprache: spa
• Veröffentlicht: 2023
• Schlagworte: E-Commerce; Marketing digital; Modelo de negocio; Aplicaciones digitales
• Online Zugang: http://repositorio.espam.edu.ec/handle/42000/2202