Plan de marketing para el posicionamiento del chocolate orgánico de la asociación “ASOPAPROPIE” en la provincia de Manabí

Plan de marketing para el posicionamiento del chocolate orgánico de la asociación “ASOPAPROPIE” en la provincia de Manabí

The globalization and high competitiveness of products and services are alert to market expectations, so the use of useful techniques and tools is vital. Under this perspective, the design of a marketing plan for the positioning of organic chocolate in the association "ASOPAPROPIE" in the...

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Bibliographic Details
Main Author: Cevallos Rendón, Cinthya Ramona (author)
Other Authors: Pincay Ponce, Aida Gabriela (author)
Format: bachelorThesis
Language:spa
Published: 2019
Subjects:
Plan de marketing
Perfil competitivo
Demanda potencial
Estrategias de marketing
Online Access:http://repositorio.espam.edu.ec/handle/42000/1172
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http://repositorio.espam.edu.ec/handle/42000/1172

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