Evaluación de las prácticas verdes y su influencia en el capital de marca en restaurantes de la ciudad de Portoviejo

The objective of this research was to carry out the evaluation of green practices and their influence on brand equity in restaurants in the city of Portoviejo, to carry out the research, three methodological phases were carried out. variables about green practices and brand equity, through an exhaus...

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Detaylı Bibliyografya
Yazar: Alcívar Veléz, Miguel Francisco (author)
Diğer Yazarlar: Chica López, Mariana Gabriela (author)
Materyal Türü: bachelorThesis
Dil:spa
Baskı/Yayın Bilgisi: 2019
Konular:
Online Erişim:http://repositorio.espam.edu.ec/handle/42000/1011
Etiketler: Etiketle
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