Construcción del centro turístico, puerto El Morro, en la parroquia El Morro, y creación del plan estratégico de marketing que promueva el desarrollo social

The objective of this project is focused on building a resort and in the preparation and implementation of an strategic marketing plan to exploit the tourist potential inactive and wasted in the parish Morro, situated near Guayaquil city, thanks to this project will be possible to improve the qualit...

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Bibliographic Details
Main Author: Once Ortiz, Janeth Veronica (author)
Other Authors: Yagual Cacao, Katherine Lissette (author), Milo Prieto, Jimmy Manuel (author), Zurita Erazo, Sonia (author)
Format: article
Language:spa
Published: 2009
Subjects:
Online Access:http://www.dspace.espol.edu.ec/handle/123456789/4841
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