Proyecto para introducir mediante un plan de marketing estratégico y operativo las galletas coconut en la ciudad de Guayaquil

This project produced a degree of market research and analyzed the degree of acceptance and referral of consumers to this new product (Coconut biscuits produced in traditional way, without chemical preparation) in the city of Guayaquil. In the same way, we applied methods of marketing and promotion...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Castro Arias, Nelly Jael (author)
Awduron Eraill: Cuadrado Idrovo, Carmen Julia (author), Pacheco Rosales, Katiuska Guillermina (author), Maluk Salem, Omar (author)
Fformat: article
Iaith:spa
Cyhoeddwyd: 2009
Pynciau:
Mynediad Ar-lein:http://www.dspace.espol.edu.ec/handle/123456789/4909
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!