Implementación de un plan estratégico de cobertura de clientes detallistas a nivel nacional aplicado a una compañia de consumo masivo
Nowadays the competence level among mass products companies is increasing and turning more aggressive. For this reason it is very important to have an efficient distribution system with the objective to offer product availability in the moment and place where the final consumer needs it. The proposa...
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| Altri autori: | , |
| Natura: | article |
| Lingua: | spa |
| Pubblicazione: |
2010
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| Accesso online: | http://www.dspace.espol.edu.ec/handle/123456789/8456 |
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